Company Strategies

It's important for companies to promote human rights and the strategies that they produce need to attract its customers. Market building companies aren't as probable to abuse human rights than cost-minimizing firms and they seek profits by building up markets rather than abusing workers rights. These cost-minimizing firms are more pressured when it comes to globalization and to increase their profits at the levy of their employees rights. Market-Building strategies involve making investments that aren't as likely to create immediate products. Market building strategies mostly include large food and beverage companies. Cost Minimizing strategies involve factories where employees work long and hard hours for little pay. It was interesting to learn that what a company produces will affect its human rights record. That's important because if a company isn't treating their employees with respect and fair treatment, it will likely come out into the media and turn people off from buying that companies products.